Where to begin? We caught wind that images from the first Victoria’s Secret catalog have resurfaced on a site called Retronaut. We found them and alternated between cracking up, furrowing our brows and shaking our heads at the old images. See for yourself.
The first catalog was distributed in 1979 … a time before every image was Photoshopped and before so many models opted for enhancements. And while we did snicker a bit at the dated images, the furry slippers and the silly poses, the photos contained real ladies with real bodies. As one article said, “The catalog actually showed what many real women would look like wearing the lingerie.” Unlike these days when catalog images seem to be over airbrushed, all breasts are perky, and many models, while very beautiful, are often waif-like and not very realistic looking at all.
One thing that hasn’t changed in the last 33 years is that women love pretty lingerie. One retail expert says more than $30 billion worth of lingerie is purchased annually in the U.S. alone. That’s a lot of bras, underwear and nighties. Oh, and furry slippers, too. J And something tells us Victoria’s Secret, starting with its first catalog in 1979, is a big reason this industry continues to grow.
CupCase is the perfect way to protect those billions of dollars worth of lingerie. Now available in Red Hot!, it’s a great case for those super sexy lingerie sets. Not only is CupCase a great travel accessory, it protects those fancy undergarments and keeps them looking good for years to come. Heck, it might have even kept some of those items from 1979 still in pristine shape had it been around!








